WHAT’S NEXT – HOT UP AND COMING ARTISTS ON YOUR NEW NOW ALBUM

Tate McRae

"All My Friends Are Fake"

Tate McRae hails from Calgary, Canada after living in Oman until she was 6 years old. She made a name for herself as a competitive dancer placing second runner up on Season 13 of the FOX series So You Think You Can Dance, achieved the “The Best Dancer” honor three times at the prestigious Dance Awards, and hit the stage for performances on Ellen, The Teen Choice Awards, and beyond. Not to mention, she lent her voice to NETFLIX’s animated Lalaloopsy in the role of Spot Splatter Splash.

Tate launched her YouTube channel and her “Create with Tate” music series where she has been consistently releasing original music. In just over a year, she has nearly 2 million subscribers and 150 million video views and continues to add over 50k new subscribers every month.

Tate will release her debut EP, all the things i never said, in January 2020. The EP will feature tracks including debut single, “tear myself apart” and “all my friends are fake,” showcasing McRae’s skillful writing abilities as well as her creative concepts which are displayed in the accompanying visual. Combined the two have over 8 million streams on Spotify.

New Dialogue

"Pilgrims"

Often times, a fresh voice makes the most noise. A culmination of indie spirit, alternative whimsy, and pop ambition, New Dialogue speaks for the moment. The Los Angeles-based quintet—Ela Kitapci [vocals], Taylor Morrow [vocals], Jason Rodriguez [drums], Michael Sevilla [guitar], and Jeff Badagliacca [bass]—assume an important responsibility by way of their chosen moniker.

“We find ourselves at an era in history where certain voices are being heard for the very first time—voices that will change the course of our growth as people and shape the conversations of generations to come,” Taylor shares. “We want the music to reflect a new set of conversations and to embody a New Dialogue. It does so with sonic landscapes and two intimate voices. That’s our vision.”

That vision formally assembled in 2017. Born in England and raised in Istanbul, Ela moved to LA during her teens where she befriended Taylor, an LA native. Serendipity, summer jobs, shared studies, and internet postings then united the other members of what would become New Dialogue. Working with Charlie Park [lovelytheband] the band shared an apartment and creative haven in Torrance, spending a year quietly writing and recording with producer Charlie Park [lovelytheband] before making their live debut in June 2018.

“Pilgrims” resounding guitar echoes behind the vocal interplay of Ela and Taylor as the hook soars to epic heights. “It talks about the idea of desiring to start over and embark on a different road,” Ela says. “A lot of people are lost and stuck in ordinary life, so they need to get out of the rut somehow. We hope it resembles the start of a journey.”

Tiana Major9 & Earthgang

"Collide"

Although Tiana Major9 fell in love with R&B and hip-hop first, her fascination with their origins quickly turned from curiosity to a genuine obsession with jazz. “Jazz is free and uncompromising,” she says, using two words that also aptly describe the East London-born artist and her music.

Growing up in a Jamaican household, Tiana was surrounded by many different styles of music – everything from reggae to garage. The church became a catalyst for her love of performing, and private lessons helped hone her talent. Complex UK observed, “Tiana Major9’s unique brand of jazzy R&B is awe-inspiring.” Her self-penned lyrics and alternative sound earned her early support from BBC Radio 1Xtra and a spot on their Hot for 2019 list. Tiana has played stages across Europe and supported such acts as Kelela, Jessie J, Ray BLK and Ella Eyre, to name a few.

“Collide,” Tiana’s collaboration with EARTHGANG, is a heartfelt duo produced by Benny Cassette (Kanye West, John Legend) for the soundtrack to the fall 2019 film Queen & Slim. In less than a week, the track amassed over 700,000 global streams. “Collide” was the #1 Most Added song at Urban AC Radio and topped Spotify’s The Newness playlist. HotNewHipHop praised it as “a smooth, soulful record that fits the vibe for the upcoming feature film.” Tiana is signed to Motown Records in the U.S.

Iann Dior feat. Trippie Redd

"Gone Girl"

Winning praise from influencers like Cole Bennett and FaZe Banks, the 19-year-old artist, Iann Dior, arrived at his explosive breakthrough through an undeniable instinct for merging emotionally charged lyrics with addictive hooks. His rapid rise on digital platforms brought him to the attention of the successful independent label 10K Projects who immediately signed him to a deal. His release “Gone Girl” features Trippie Redd and the hypnotic production of Nick Mira and has already amassed over 80 million global streams and is the lead single off his latest project “Industry Plant”.

Y2K & bbno$

"LALALA"

Y2K is Ari Starace, a multi-genre producer & DJ based out of Los Angeles. After playing in bands throughout his youth in Phoenix, Arizona, Y2K began producing remixes of popular songs in 2014. His take on records like “XO TOUR Llif3,” “Lord Pretty Flacko Jodye 2” and “See Me Fall” have amassed tens of millions of streams. He soon transitioned from remixes to studio work, producing for artists like Killy, Yung Bans, and Polyphia. Y2K's influences are timeless and diverse and he moves seamlessly across genres and decades in both production and DJing – taking inspiration from Atlanta rapper Young Thug to ’80s duo Tears for Fears and new-age icon Enya to name a few. Y2K has earned a loyal following online and off with DJ sets at shows, house parties, and everything in between, and has toured across North America, Asia, and the Middle East. His current single “Lalala” with rapper bbno$ has found viral success, garnering nearly 1 billion global streams to date. As “Lalala” gains momentum, Y2K is working on his debut project, Dream Eater, which showcases production and features from across his world of work.

Alexander 23

"See You Later"

With the release of his breakthrough single “Dirty AF1s,” Alexander 23 introduced a singular new voice into the pop world, merging classic singer/songwriter introspection with the experimental edge of a bedroom producer. On his debut EP I’m Sorry I Love You, the Chicago-bred artist brings his complex musicality to a collection of confessional yet nuanced songs, transforming highly specific emotions into elaborately detailed sonic worlds.